Roadway Safety


Millions of drivers and passengers depends on our roadways each day for work, school, recreation, shopping, and more, and in addition to travelers, the transportation system is necessary for the movement of goods and freight. The extent and complexity of the nation’s roadways, coupled with the number of people who rely on them daily, means that traveling comes with risks to people and property.


In an effort to further our mission to solve critical national problems to improve safety, ARA is engaged in numerous initiatives and projects aimed at improving roadway safety for the communities and businesses that depend on them, providing clients with the products and services they need to protect and maintain roadways.

Our analytical modeling and high-fidelity simulations have contributed to new safety standards, codes, and practices and improved crashworthiness and occupant survivability. We are proud to be a longstanding, trusted partner within the transportation community in solving critical security and safety needs.

Our communication and infrastructure professionals helped the Federal Highway Administration create a campaign to promote Data-Driven Safety Analysis (DDSA), an innovative approach to making highway investment decisions. DDSA is a method of analyzing crash and roadway data that allows engineers to predict the expected safety of roadway projects before they are built.

ARA has worked with the Department of Homeland Security Science & Technology Directorate to protect first responders from roadside collisions through the creation of the Automated Driver and Responder Alert System (ADRAS).

ARA professionals are nationally recognized experts in lane demarcation and have over 15 years of experience in providing pavement marking services. Pavement markings communicate information to drivers like no other traffic control device, providing continuous information related to the roadway alignment, vehicle positioning, and other important driving-related tasks.

Our staff also regularly work with transportation agencies at the national, state, and local levels to support transportation policy and planning that results in safer roadways.

Leveraging technical excellence and innovation, ARA enhances infrastructure performance with advanced tools and technology, improving the safety of roadways for the traveling public.

DAN D’ANGELO PE  •  Tel: 518-526-5738